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Studycases

Studycases

Curated work from want_, told through the campaigns themselves.

SMAX case study thumbnail

Case Study

SMAX

Turning a mascot into a “teman bermain” for Indonesia’s youth.

CLUB case study thumbnail

Case Study

CLUB

“Segernya Cepet”: how a cap redesign became CLUB’s fastest idea.

Happy Soya Oil case study thumbnail

Case Study

Happy Soya Oil

A familiar Indonesian phrase, turned into a heart-health cue.

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